Management Team

The RJC Management Team functions as the RJC secretariat, responsible for membership, standards development, communications, auditor accreditation and certification administration.  The team works with the RJC Board, Committees and a wide range of external stakeholders to support the design and implementation of a credible certification program for the jewellery supply chain.


 Ashish Deo-B&W
Ashish Deo, Chief Executive Officer

Ashish has joined as the new CEO of RJC from September 2014.

He is accountable for all aspects of RJC operations and for setting the future strategic direction under the guidance of the Board.

Prior to joining the RJC, Ashish was the Commercial Director of The Fairtrade Foundation UK, the organisation responsible for the best known and most trusted ethical mark in the UK. In this capacity he managed Fairtrade relations with a wide variety of commercial partners – retailers, global and local brands, commodity traders, contract manufacturers and importers / distributors. He brings a great deal of knowledge of ethical and sustainable value chains in a range of commodities, including Gold via Fairtrade Gold.

Ashish also brings wealth of experience in all parts of global consumer goods value chains. He started his career with Procter & Gamble in India in Brand Management and has held a range of senior management roles in Diageo spanning Sales & Marketing strategy, Supply Chain Strategy and Procurement.

Ashish has extensive global experience, having worked in many parts of the world, especially Europe, Asia Pacific, the Middle East and N America.


Catherine Sproule, Chief Operations Officer

Catherine joined the organisation as Director, North American Operations in November 2006 and took on the role of Chief Operations Officer in November 2007. Catherine represented the Responsible Jewellery Council (RJC) as Interim Chief Executive Officer, from November 2013 to September 2014.

Along with being the primary representative in North America, Catherine oversees RJC’s global management and strategic planning, including the organisation’s relationships with Members and stakeholders. Her duties include the management of RJC’s global finance, administration and communications activities. In addition, Catherine works closely with the Board of Directors and committees to achieve KPIs set by the board including membership growth in target markets.

Catherine is a prominent figure in the jewellery industry; she previously served as Executive Director of the Canadian Jewellers Associations (CJA), playing a lead role in representing the association’s efforts in the mining and government sectors in Canada and worldwide. Additionally, Catherine was the Canadian PR Director for the Diamond Trading Company’s Diamond Information Centre. She has also held the role of Senior Director, Communications, with Canada’s national television broadcaster, CBC.


Fiona Solomon, Director – Standards Development

Fiona Solomon joined the RJC in October 2007, and is based in Melbourne. She manages the design, operation and review of RJC Certification, including standards development, auditor accreditation, training programs, guidance and help desk, monitoring and evaluation, and internal systems and procedures, with the support of the RJC team. She is responsible for the programs of the RJC Standards Committee, and RJC Accreditation and Certification Committee. She works with a wide range of stakeholders on implementation and uptake, with a focus on continual improvement of RJC’s programs.

Prior to joining the RJC, Fiona led a team of researchers focused on social and sustainability issues of the minerals industry at Australia’s Commonwealth Scientific and Industrial Research Organisation (CSIRO) for more than ten years. She was seconded to WWF to project manage the Mining Certification Evaluation Project during 2002-2004. Fiona has a Bachelor of Engineering (Hons 1) and a PhD in philosophy of technology both from the University of Queensland, Australia. She has also completed postgraduate subjects in international political economy and global environmental politics at the University of Melbourne.


Marieke van der Mijn, Standards Coordinator

Marieke joined the RJC as Standards Coordinator in January 2012. She is based in the London office and her role is to support RJC’s standards development, certification and Monitoring & Evaluation activities.  Marieke coordinates Standards Committee work programs, assists with RJC and multi-stakeholder projects that implement RJC’s standards and manages the translations of standards documents into 6 different languages.  She is also responsible for assessing incoming certification reports from Members and coordinating the ongoing development of RJC’s Monitoring & Evaluation program. Marieke is a member of the ISEAL Alliance Membership Committee and actively participates in ISEAL’s Impacts community.

Marieke has an anthropology background, with a strong emphasis on responsible supply chains.  She holds a MA in Environment, Development and Policy from the University of Sussex and a MSc in Social Anthropology from the University of Amsterdam, for which she carried out fieldwork in Ecuador for 3 months.  Prior to joining RJC, she gained jewellery industry and artisanal mining knowledge through her experience at the Fairtrade Foundation working with the Fairtrade and Fairmined gold program.  Marieke is fluent in Dutch and has an intermediate level of Spanish.


Chinelo Etiaba, Membership Coordinator

Chinelo joined the RJC as Membership Coordinator in February 2012. Chinelo is based in the London office. Her role is focused on providing member service and liaison to the RJC’s international membership. Chinelo has a degree in Political Science and a Masters in Development Studies, along with extensive experience in office administration and customer relationship management.

Her previous role as Membership and Administration Coordinator of the Croydon Chamber of Commerce and Industry involved developing a member communications strategy that increased member retention; improving and developing membership benefits and introducing a system for effectively maintaining the membership database. Chinelo is fluent in Igbo.


 Maria pic
Maria Mursell, Training Coordinator

Maria joined the RJC as Training Coordinator in May 2014. She is based in the London office and her role focuses on the training opportunities offered to RJC Members on a range of jewellery supply chain areas, as well as the mandatory training for RJC Accredited Auditors. As part of her broader focus on capacity building, she will coordinate the new Topic Expert accreditation program and the Human Rights Working Group. She also manages the RJC ‘help desk’, co-ordinating responses to inquiries about RJC standards and the technical side of the certification process, and contributes to RJC’s Monitoring and Evaluation program.
She comes to the RJC with a background in sustainable development evaluations and responsible sourcing. In her previous role at EcoVadis, she worked on supplier CSR assessments and managed the training of client buyers on the EcoVadis solution, methodology and sustainable sourcing facilitation.
She holds a degree in International Relations and Development from the University of Sussex, and an MA in Law, Development and Globalisation from the School of Oriental and African studies.
Maria speaks fluent Spanish.


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Kim Jackson, Administration Coordinator

Kim joined the RJC as Administration Coordinator in December 2014. Kim is based in the London office. Her role is focused on providing administrative support to the CEO, senior management and a globally dispersed organisation. She is also responsible for ensuring effective governance in line with articles and polices agreed by the RJC board and relevant regulatory bodies.

Her previous role as Corporate Services Manager at User Voice (Charity) involved coordination and management of administration, human resource, facilities and finance across 5 regional offices. As part of her role she advised senior management, the CEO and board of Trustees on the formation, development and application of policy and strategy relating to corporate services.





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