Vote from The Plumb Club members demonstrates importance of RJC membership in building consumer confidence.
The Plumb Club announced that its members overwhelmingly voted to require all new and existing Plumb Club members to become Certified Members of the Responsible Jewellery Council (RJC). The Plumb Club, a current RJC association member, is the first organization of its kind to require its members to follow the RJC Code of Practices.
The new requirement underscores The Plumb Club’s purpose to “connect its members and their customers and help shape the future of the jewelry industry.”
The RJC will collaborate with current and future Plumb Club members to ensure they adopt the RJC Code of Practices and effectively communicate their RJC membership status to their customers and business partners.
“Our new By-Law confirms The Plumb Club’s vision of being a responsible supply side organization recognized for leadership, adding value, and positively impacting the jewelry industry,” said Michael Lerche, Plumb Club President. “We strongly believe that any jewelry retailer who buys product from a non-RJC member is taking a very serious and unnecessary risk. Buying product from a Plumb Club member will greatly mitigate that risk.”
“The Plumb Club’s actions set a clear leadership example for other trade associations and member organizations within the jewelry industry. The Plumb Club’s model of cascading RJC membership through its members is a model for other associations to confidently follow,” explained David Bouffard, Chair of the Responsible Jewellery Council. “At the RJC, we believe that building consumer confidence is not only important for the future of our industry, but is also an imperative that can be acted on today by joining the RJC.”
Both Lerche and Bouffard called for all current and perspective RJC association members to cascade RJC membership throughout their organizations.
“Having a standardized universal code of practices throughout our industry that the retailer, consumer and even our government, can rely upon to guarantee that these products are the most responsibly sourced and ethically produced in the marketplace is critical. Today, we call on the entire jewelry industry to support the Responsible Jewellery Council and work with us in finding a way for every supplier and retailer in our industry to become a member,” said Lerche.